After discovering that 97% of lip balms on the market contain ingredients to purposely dry out the lips, I felt betrayed.
It was counterintuitive to what was marketed to me. In an attempt to spare others from damaging chemicals, I took the responsibility to create an elevated lip care experience.
I created a thoughtful and effective recipe that has since expanded to serve markets in the U.S. and internationally.
Our balms are meticulously handcrafted with 100% organic ingredients and provide long lasting moisture.
At eLo, we have created a culture of transparency with our consumers that extends far beyond pretty packaging.
Our mission is to provide quality lip care that is equally effective as it is beautiful.
-Timothy George | FOUNDER